FACECO - Fair of Cultural and Economic Activities in the Municipality of Odemira, promoted by the Municipality of Odemira. This event aims to promote the territory, its products and activities, communities and local actors, to enhance the business and cultural fabric and attract new entrepreneurs and investors to the municipality.
As a local entity, taipa organizes a small stand every year to make known not only its intervention in the territory but also its available services. In 2019 it was necessary to renew the main tripartite panel that is the main focus of the stand. Since the main objective is to draw attention, I tried to make the design as bold and appealing as possible.This led to the creation of a contrasting graphic composition with saturated tones and a great typographic prominence. The Typography had the main role in this panel. This was built in three sections that work together but also separately. One contains a list with a brief description of all of Taipa's projects, while the remaining two highlight keywords that reflect their work strategy. The graphic elements vary between more geometric elements, rectangles and circles and more organic elements. In addition to this panel, the panel of the training services was also redesigned using the same design.
TAIPA, CRL 2019
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